Did you know? The West Country eat the highest portions of veg in the UK
Accuracy through authenticity
Our community aren’t paid professional survey responders, they’re a two million strong audience of real people voluntarily and habitually answering one simple multiple choice question a day.
What do you want to find out?
The Pickmypostcode.com community is vast and inclusive of all walks of life. This abundance of respondents allows skews to be ironed out by audience segmentation and statistical techniques such as weighting and scrubbing over-represented demographics.
- F 68%
- M 32%
18 - 34
35 - 44
45 - 54
55 - 64
Can I segment my results?
Yes, we offer gender and age range as standard as well as specifically tailored segmentation, such as supermarket preferences or favourite pizza topping. Nuanced insight can be really useful in identifying consumer habits and trends.
Can I trust the responses?
Responses are sourced instantly through surveys taken from a constantly growing pool of over 2.2 million UK residents. Responses are not incentivised and therefore far more trustworthy than those given by professional survey respondents or panels who are usually biased, predisposed to answer in a particular way or offered a financial reward for their participation.
Can I ask follow-on questions to certain respondents?
Yes, we can always create follow-up questions for further targeting. We can source large or small sample sizes, which can then be expanded or contracted depending on your preferences. We average a pool 65,000 in under 24 hours for each customer.