Branston Pickle wanted to know why sales had fallen
- What best describes your experience of Branston Pickle?
- I like it but I don’t buy it20%
Our community were asked an initial question
83,326 responses in 48 hours
8 multiple choice answers
- Why don’t you buy Branston Pickle?
- I don’t think I can get through it all25%
We targeted those respondants with 2 more questions…
4,144 responses in 5 days
11 multiple choice answers
- What would make you buy Branston Pickle?
- Smaller jar sizes22%
...And this one
3,894 responses in 5 days
9 multiple choice answers
What do you want to find out?
Can I segment my results?
Yes, we offer gender and age range as standard as well as segmentation based on supermarket preferences. This can be a good indicator of income but also offers more nuanced insight which can be really useful in identifying consumer habits.
Can I trust the responses?
Absolutely! Responses are provided by members of Pickmypostcode.com, the UK's biggest free daily prize draw. Responses are not incentivised and therefore far more trustworthy than those given by professional survey responders or panels who are usually offered a financial reward for their participation. Read more about our audience here
Can I ask follow on questions to certain respondents?
Yes, We would advise you to make sure you have a large enough sample but that’s no problem, we often have over 65k within 24hrs. Talk to us if this is something you might use regularly.