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Helping HelloFresh Select Sausages

Chris Holbrook Find Out Now Market Research

Chris Holbrook

15th Dec, 2021 | 1 min read

Meal kit subscription service, HelloFresh, asked us to create a panel of their own customers to inform recipe and ingredient choices. Our first survey helped them choose which sausages their customers would most like to be included in their repertoire.

Whenever HelloFresh need a bit of guidance from their customer base, we can survey 500 of the them within a few days.

We are always working hard to make sure we provide the best ingredients for our customers. With Findoutnow we could get a view of the sausages our customers like to buy and eat themselves, which helped our teams prioritise what we should have in our range, in a matter of days.

Lynsey Lorrance, Customer Insights Manager. HelloFresh